Semester Wrap Up

With completing this term in my senior year, I was able to benefit from a variety of new things from this class, as well as refresh my memory on things that I already knew, just needed a reminder about.

The biggest hurdle in my classes for me was time management. I am a procrastinator and always have been, so completing assignments on time was and still is a challenge for me. I have not come to a full solution to this problem yet, but I did make changes in my life as to how I can manage time management. I found that it was easier for me to focus on homework if I was outside my room, because when in my room, I would usually mess around on the internet or take naps. I don’t think realistically I will get over procrastination anytime soon, but I can manage it.

With hurdles came hidden strengths I discovered about myself. I’ve never thought of myself as a leader, but because the class used group thinking in more than one occasion, I found that I am a good leader. I communicate my ideas to the group while trying to balance the ideas of others so the group can come to an agreed upon decision. Obviously this can benefit me no matter what career I decide to go into, because the ability to take control of a situation and still remain on good terms with colleagues is a valuable asset to have. Other than this, I can’t think of any other strength I discovered. I don’t think of myself as self-centered, but honestly I am pretty happy with the way I am and find it hard to think of strengths I don’t already possess.

The highlights of the course for me would probably be the creative portion. I enjoy expressing myself through my work more so than I do in any other medium, so it was fun to be able to take my thoughts and feelings and turn them into a project.

Like I mentioned before, it is very difficult to persuade my mind to think differently than it already does. I was already aware of most of the issues we discussed in class.

My Sports Legacy

My goal here is to make deep connections in the sports industry, while also improving my PR skills. I am not the kind of person who does not think about the realism of my ideas. I am one who not only considers the results, but the aftermath of the result as well. Working with sports is important to me, which is why I am always mindful of the repercussions of my ideas and my actions. I am someone who likes to work hard and put 100% in their work. I am an efficient worker who is set and focused on getting things done in the right way. I believe in working smarter rather than working harder and I have always applied that principle in my life. I can perform exceptionally well, solo and with a group of people. My experience, my network and my knowledge have been expanding and I am an determined person, and I hope that would happen continuously. Having someone like me in the sports industry will contribute a lot because I take things seriously and will go above and beyond to achieve whatever task is at hand. My previous work experience included improvement in many areas, including strategies for more effective teamwork. At my previous job, I planned strategies for improving teamwork and communication among members of team projects. I can bring not only my ideas from my previous job, but my general passion for innovation, to the sports world.

Getting noticed

Getting noticed in such a competitive field seems very hard and intimidating for me. I believe it is extremely important to look back on what you are trying to achieve. I am seeking to raise my profile with a particular audience. My specific aim dictates the approach that I need to use in my PR – the type of press and media I target and how to target them.

Research is key with your audience. Ask where they go to get their information.  Its important to be where your audience is. That might be on Twitter, Facebook, LinkedIn or via specific websites and publications, or a combination. PR is all about communicating with your audiences and that can take many forms and happen via many routes or channels.

Getting to know the key people discussing the subjects relevant to your business will make a huge change. Communicating about your business be a two-way relationship. PR is not about pushing tons of information out there in the hope that something will appear somewhere. It’s about targeting the right people, using the right communication channel, the right type of communication and the right messages.

PR is like many other business activities, you have to know what you are aiming to achieve before you can put the right plans in place. Remember, not every approach or initiative will get results. To get your PR working again, keep trying, tweak what you are doing, try again and the results will follow. Getting noticed in the PR world as all about how you market yourself and how well you achieve your tasks at hand